At Sammy J's, we're hot in the process of our second restaurant renovation in the last 6 months. Our Coquitlam location is currently closed, but is looking to re-open this coming Saturday in time for the Super Bowl. One of the exciting aspects of the revamp is a new look to the restrooms. Many guests, especially women, make at least one trip to this room during a visit to the restaurant, so it's important that they be kept nice. We found some stats online that shed light on just how much a restroom experience can impact the customer experience. What do you think?
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As the economy has been in a slump these past few years, businesses have tried just about everything they can think of to keep bringing customers and clients in their doors. With 2012 being considered the year for a rise in sustainability and customer service efforts, the same type of push is causing businesses to look at their buildings, inside and out, to see where they can make their business more appealing, more green. Perhaps the most often overlooked area that coincidentally also happens to be a key area to customers is the restroom. And the rumours are true: your restroom says a lot about your business.
If you’re as curious as we were, you would probably be interested to know the top 10 restroom factors that prevented those customers mentioned above from returning. Here they are:
- Overflowing toilets – 58%
- Unpleasant odours – 57%
- Slippery/dirty floors w/ buildup, gum, other residue – 49%
- Dirty partitions, doors, doorknobs, walls, fixtures – 38%
- Dirty and wet sinks and counter tops – 38%
- Insufficient toilet paper – 33%
- Overflowing trashcans – 31%
- Insufficient liquid soap – 28%
- Non-working toilet paper dispenser – 22%
- Mgmt/employees unavailable for reporting problems – 19%
